Public service broadcasting: blog tasks

1) Look at page 3. Why is it a critical time for public service broadcasting? 

Because of the rise of digital platforms and changing audience habits. 

2) Read page 4. How has TV viewing changed in recent years? 

The way people watch TV has changed significantly over the years. They frequently utilise multiple screens at once, binge-watch programmes, and stream programming on demand. Even though it's less common, traditional TV still plays a significant role in people's lives.

3) Still on page 4, what aspects of PSB do audiences value and enjoy? 

A number of characteristics of public service broadcasting (PSB) are valued and enjoyed by audiences. They like the excellent material, the emphasis on knowledge and education, and the dedication to presenting a range of viewpoints and opinions. Additionally, PSB frequently covers regional and national events, which a lot of people think are essential. It's a special fusion of civic duty and fun.

4) Look at pages 4-5. Find and note down the statistics in this section on how much TV audiences tend to watch and how they watch it. 

Viewing habits can differ greatly. People may watch TV for a few hours a day on average. The way people watch it has evolved as well; many now stream episodes on demand and across many platforms, including smart TVs, laptops, and phones. It combines more modern, adaptable watching methods with more conventional TV watching.

5) Read the section on page 5 discussing the importance of PSB. Again, find the statistics and explain the value of public service broadcasting in Britain.

In Britain, Public Service Broadcasting (PSB) is vital because it offers objective news, instructive material, and a platform for a variety of viewpoints. It is also a strong advocate for the creative industries in the UK. In essence, it plays a significant role in British society and culture.

6) Look at the section on commercial challenges. How have revenues fallen for PSB channels?

There are a number of reasons why PSB channel revenues may have decreased. The emergence of streaming services, which has caused a change in advertising spending, may be a major contributing factor. Additionally, more individuals are consuming media on-demand, which may have an impact on traditional broadcasting's earnings. But keep in mind that I am unable to access precise numbers or real-time data.

7) Read page 6. What services increasingly play a role in our media lives in the digital age? 

Streaming services such as Netflix, Amazon Prime, and Disney+ have gained immense popularity in the digital age. Additionally, social media sites like Facebook, Instagram, and Twitter are quite important. Additionally, don't overlook podcasts and YouTube! Every one of them is altering the way we consume media.

Goldsmiths report on Public Service TV

Read this report from Goldsmiths University - A future for public service television: content and platforms in a digital world.

1) What does the report state has changed in the UK television market in the last 20 years?

The market share of public service broadcasters, such as the BBC, ITV, Channel 4, and Channel 5, has decreased due to the proliferation of channels; nonetheless, their importance and portfolio offerings have not diminished. With its rise to prominence, Sky has played a significant role in the development of pay television.

2) Look at page 4. What are the principles that the report suggests need to be embedded in regulation of public service broadcasting in future?

Regulation of public service media shouldn't be based only on how their products and services affect the larger media industry. Integrating the values of autonomy, inclusivity, civic duty, excellence, and diversity into the governance and financing of a developing digital media environment is crucial.

3) What does the report say about the BBC?

The BBC is the most significant player in the television ecosystem, but the universality model that supports its reputation for public service is in jeopardy.

They assert that they think the BBC ought to be supported in its efforts to embrace the internet, promote networked innovation, and create a variety of online services and content.

The BBC should keep producing high-caliber shows in competition with other broadcasters, offering a variety of programming to appeal to all viewers.

The BBC needs to show that it is still committed to pursuing its creative goals and to filling in gaps in particular areas.

Rebuilding the BBC as an essential organisation and dismantling its royal authority is necessary.

4) According to the report, how should the BBC be funded in future?

As soon as it is technically feasible, the government should replace the licence fee with a more progressive funding structure.

5) What does the report say about Channel 4?

Channel 4 holds a pivotal position within the public service ecosystem.

Neither the entirety nor any portion of Channel 4 should be privatised, and we think the government ought to make its position on the channel's future clear as soon as feasible.

In addition to bringing back some of the arts programming that has been lost in recent years, Channel 4 should greatly expand the amount of content it offers for older kids and young people.

6) How should Channel 4 operate in future?

Channel 4 should keep trying new things and experimenting on various platforms in addition to trying to stop the decline in the number of independent providers it uses.

7) Look at page 10 - new kids on the block. What does the report say about new digital content providers and their link to public service broadcasting?

A targeted public intervention should be implemented to support these cultural institutions' increasing contribution to a digital media ecosystem. 


Final questions - YOUR opinion on public service broadcasting

1) Should the BBC retain its position as the UK’s public service broadcaster?

From the things I have seen on the BBC no I don't believe they should retain its position as the UK’s public service broadcaster. They lie about a lot of things and attack people who don't deserve it. For example there was a person working for the BBC that was caught doing pedophile stuff and that got no publicity while a person like Andrew Tate was bombarded with harassment constantly even while in jail for things proven wrong.

2) Is there a role for the BBC in the 21st century digital world?

Absolutely not. There isn't anything that u can get on the BBC that you cant get on the internet. Only difference is on the internet you can get that information anywhere, anytime.

3) Should the BBC funding model (licence fee) change? How? I don't really care about them ir their licence fee.